CHECKLIST-CO-BRANDING AGREEMENT TERMS AND PROVISIONS

6:36 PM Posted by Blony

. Not all items are relevant in all contractual situations. In some situations, other provisions may be appropriate that are not listed below. The following checklist is, however, a basic and general guide as to what provisions it may be important to include, or at least consider, in a Co-branding agreement that you enter into. This document is not intended to substitute for legal advice nor legal wording provided by a competent advisor in the relevant legal jurisdiction.

 Title of contract

 Identity of the parties
 Individuals or business entities
 In a Co-branding agreement, one party who generally has a developed web concept, creates a Co-branded page, accessible through the web page of the other party.
 If businesses, what type? (partnership, corporation, LLC, etc.)
 Name of person signing on behalf of the business
 Signer’s official title. Does he or she have authority to bind the business?

 Addresses of the parties

 General Purpose of Co-Branding Agreements
 The Co-branded page(s) generally include the business concept and certain of the content of the first party.
 The parties generally agree to the financial relationship relative to revenues from the Co-branded page.
 Agreement allocates responsibilities for development and ongoing financial responsibility.

 Preliminary Matters – Matters generally contained in the opening paragraph
 What party owns the copyrights? Make sure all parties with rights that are affected are made parties to the Agreement.
 Describe the purpose for entering the agreement.
 Describe the general business of the page to be Co-branded.
 What is the scope of that page? What scope of rights are being subject to the Co-branded page? Describe all aspects of what is being Co-branded.
 Describe the URL locations of the various pages.
 Generally described the fact of the development responsibility over the Co-branded pages.

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